Why Strengths?

Someone asked me why I am so persistent about strengths, “Why don’t you just give up?” And can People First Process Second be used without taking a strengths assessment. I am persistent about strengths – I won’t give up – because 1) my own strengths story and 2) the business case for using strengths in an organization. Of course you can use People First Process Second without taking a strengths assessment. But why would you?

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